Kuwait’s best restaurants get their bread from Kuwait’s best bakery

One-Eighty has become synonymous with natural, quality ingredients and a shared sense of national pride, as a swathe of home-grown Kuwaiti brands compete at the same level with international high-end brands.

Happy with their position in the marketplace, yet wanting to expand their catering business into retail, Il Forno (as the brand used to be called) came to I-AM with a brief to create a new brand name and identity that can transcend the B2B and retail sectors.

One-Eighty needed to appeal to the wealthy Kuwaiti ‘It’ crowd to become a destination that will be enjoyed by those in the know. I-AM created a distinctive visual identity and language by developing a brand that is sophisticated and modern, a reflection of the Kuwaiti youth. The high-quality packaging exudes elegance and refinement with black, gold and marble texture… an embodiment of One-Eighty’s vision and mission.

What we did

Name generation
Brand identity
Brand application

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We Create People Inspired Experiences

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© 2019 I-AM. All rights reserved

We Create People Inspired Experiences

We will work with you to understand your customers and create a brand experience that will transform your business.


We Create People Inspired Experiences

To talk to I-AM about how we can help your business adapt and design a brand experience that resonates with your consumers, please register your details below.
Want to talk to someone now?
Email or call us on +90 212 252 9940

 





By submitting this form I agree to I-AM Associates Ltd. privacy policy and terms of use.
© 2019 I-AM. All rights reserved